The less choice for your site visitors, the higher the conversion!

Upon landing on your website, your visitors are expecting that you, the site owner is making the best arrangement for them. Just like how we trust Google. You believe Google returned the MOST relevant result to you, don’t you? Or at least, the is the best Google can provide to you.

But still, many websites are designed to give you the choices of you don’t want. Do you buy Cambodia and Bahrain travel guide at the same time? If not, why shopping cart are provided? Yes, it gives you the convenience of shopping around, but it also creates more steps to complete a deal.

The tricky part (it is nothing but test & measure), it is how you divert them to their choice before they make a choice! The best is, this is done indirectly, without their awareness. You won’t be pleased to be asked for your shoe size immediately when entering a boutique…

Cambodie e-Visa allows travelers to apply their Travel Visa to Cambodia. If the applications come from travelers themeselves, chances that the’re applying for no more than 5 applications at a time. The first part of the application form was designed to filter the applicants and provide them with the best experience while submitting their details.

The use of icons immediately telling the applicants the total price before the last step. Icons use no translation and no shopping cart is required!

• Interview with Mike on e-Visa system
• Other e-Visa travelers’ experience

You may want to take a look at our related posts

• Decide or Wet
• Interview with Barbara
• I want a faster horse!
• Running e-Government the way online store runs!
• Your Website Got Audio?